Introducing Syed Ahmed,
An Award-winning Entrepreneur and TV Personality

Recognised as an innovator by EY, he is a passionate leader and Presenter.



Syed’s performance was flawless. He really connected with our audience and has been a complete pleasure to work with.
Nitin Shukla, Chief Executive, and Asian Business Connexions:


Syed is a charismatic Presenter and has presented various entrepreneurial documentaries for SKY and the BBC.

Passionate about diversity, Syed presented Minority Report. An interview-style documentary that encourages ethnic minority celebrities to showcase their success stories, to inspire current and future generations, regardless of race, religion or background.



Born to industrious parents, Syed spent his early years as a Corporal in the Air Cadets, completing the Duke of Edinburgh Award Scheme. He is now the founder and strategist at @savortex, an IoT business; @younger, a beauty-tech wellness brand and Attain Capital, an AI software monetisation company. All his ventures are innovative and highly scalable technologies disrupting traditional business models.

In memory of his late sister, Syed founded @Momtajfoundation, a grass route charity that empowers and transforms single female-led families in third work countries.

He has raised significant capital, led teams, pioneered partnerships with world-leading technology companies like Intel®, and expanded his businesses into international markets. Syed was awarded Innovator by EY, Entrepreneur of the Year 2015 sponsored by LBG and awarded Barts NHS Trust Apprenticeships Ambassador for his work with his local community.



TV Personality

Syed was a contestant on the BBC hit TV shows The Apprentice in 2007. He has contributed to Sky news, Sky report, Bloomberg TV and a featured in high profile publications like the Sunday Times and The Metro to name but a few.

The Transformational Mindset

By 2030, it is forecast that AI will boost global GDP by 14%, or nearly $US16 trillion.

Katie King is a member of the UK Government All-Party Parliamentary Group (APPG) task force for the enterprise adoption of AI, and award-winning author of Using Artificial Intelligence in Marketing.

Katie has advised many of the world’s leading brands and business leaders, including Richard Branson, Orange, Accenture and interviewed Syed Ahmed, CEO of SAVORTEX. The author of AI In Marketing features Syed in the chapter, The Transformational mindset.